Creators & affiliates

Get paid to share eyelid care people actually need

Blepharitis, dry eye and styes are some of the most searched eye problems there are, and most people have never been told how to look after their eyelids. Share BlinkBetter with your audience and earn on every sale.

Apply in 2 minutes →See the range
25%commission on every sale from your link or code
15% offfor your followers on their first order
Freeproducts for approved creators to try before you post

Why creators pick BlinkBetter

A product people keep buyingEyelid hygiene is a daily routine, not a one-off, so your audience comes back to the products you showed them.
Trusted, and easy to talk aboutDeveloped by a UK optometrist, with over 6,800 Amazon reviews across the range. Our wipes and ointment are UKCA-registered medical devices.
Content that writes itselfMorning routines, "what's in my bathroom", screen-time eye care, make-up removal, before-bed rituals. A warm compress mask on camera is instantly watchable.
Real tracking, paid automaticallyYour own link and discount code through Shopify Collabs, live sales tracking, and payouts handled for you.

How it works

  1. Apply with your Instagram, TikTok or YouTube. Any size of audience is welcome if your content fits.
  2. Get approved. We'll send you products to try and your personal link and code.
  3. Share your honest experience in your own style.
  4. Earn 25% of every sale you drive, paid through Shopify Collabs.

Who we're looking for

Beauty & skincareLash, brow and make-up creators, skincare routines, "clean girl" content.
Health & wellnessPeople sharing their own dry eye, blepharitis or contact lens experiences.
Eye-care professionalsOptometrists, opticians and dispensing opticians who post educational content.
Lifestyle & productivityDesk set-ups, screen-heavy jobs, students, parents, self-care routines.

A few simple rules

Always label posts as an ad or gifted (#ad / #gifted), as UK advertising rules require. Talk about your own experience and how the products fit your routine. Please don't claim the products cure, treat or prevent any condition. If you're unsure what you can say, ask us and we'll help. We'd much rather you post honestly than perfectly.

Questions

How many followers do I need?

There's no minimum. We care more about the fit and the engagement than the follower count.

How and when do I get paid?

Commission is tracked through Shopify Collabs and paid out to you there. You can see your sales and earnings in real time.

Do I have to post if I get free products?

We ask approved creators to share at least one honest post or video. If the products aren't for you, tell us; we'd rather know.

Can my followers use other discounts too?

Your 15% code is for their first order. Subscribe & save (20% off) and our "buy any 2" offer are available separately.

Is this different from the customer referral scheme?

Yes. Our Give £10, get £10 scheme is for customers sharing with friends. This programme is for creators with an audience.

Apply now →